Billy Squier: Signs Of Life (Capitol)
Jeffrey Morgan, Creem, December 1984
YOU MAY HAVE seen the print ads for this one: big pic of The Artiste lookin' like a wino in pseudo-M.D. drag while, above his head in large type, the Indiana Jones rip-off tag line teases "IF ROCK AND ROLL HAS A NAME..." followed by "BILLY SQUIER" in even larger type at the bottom. Of course, you're supposed to make the mental connection between both lines, despite the fact that the key (and incriminating) word "it's" is missing (hey, ain't nobody gonna nail Capitol records on a false advertising charge here).
Total word count of piece: 609