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How Green Is Rock?

William Shaw, Word, The, August 2007

In years to come, will the picture on the right be as unacceptable as the one above? The music business has a green problem, and it knows it. Rock stars who tell us to cut our carbon emissions fly in private jets. Record shops are hooked on dwindling supplies of polluting plastics. And the one part of the industry that's booming- live music — is the most carbon-intensive of all. Just how green is rock and roll? asks William Shaw. And can it ever be green enough?

Total word count of piece: 3735